Welcome to VizChef! We're re-thinking the format of the entire recipe by creating all-visual cooking applications for tablets and mobile devices. The entire recipe will be shown in beautiful, full-color photographs. Every finished dish. Every ingredient. Every piece of equipment. And most importantly, every single step necessary to create the dish.

VizChef Interview with IMI TechTalk Radio

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On June 11, 2011, VizChef founder Tom Crawford was interviewed by Tom D’Auria on IMI TechTalk Radio which is “educating the masses one byte at a time”. During the almost 30 minutes, Tom & Tom cover common recipe problems, eating local, current & future kitchen technology, and, of course, the app.

Check it out here:

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Ingredients: Lemons

Lemons

This is the start of a new series on ingredients. Once of the first things people notice when they first start any of the VizChef apps are the beautiful photos. We spent a lot of time selecting the best ingredients, creating just the right setting, and finding the best angle for you to see exactly [...]

It's The Recipe's Fault - Divided

It's The Recipe's Fault - Divided

Ingredient lists were a huge and important innovation to the recipe format in the early-to-mid 1800′s. They solved the problem of ingredients buried in the middle of paragraph descriptions, making shopping and preparation easier and more efficient. In some recipe’s though, that goes too far. Pies are a frequent example since they often have two [...]

It’s The Recipe’s Fault – Imbedded Process Steps

From an information design standpoint, this may be one of the recipe’s biggest flaws (though it has many). Things you need to do to ingredients (chopping, dicing, slicing, shredding, boiling, pulling, mashing, etc) are placed nowhere near the rest of the things you need to do (the process) for the rest of the recipe.

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